Edible SEO Blog

/Edible SEO Blog/

Google Adwords marketing and Yell PPC Reviews

For any small business looking to use Google Adwords marketing to increase sales or drive traffic to their websites, having a quick look online at Yell PPC reviews and those of other PPC agencies would be a wise first step. Not to single out Yell here but Yell is a name most people are familiar [...]

2018-09-13T10:32:17+00:00June 25th, 2018|Consumer Review Sites, PPC - Pay Per Click - Adwords|Comments Off on Google Adwords marketing and Yell PPC Reviews

Local SEO, what is it and how can I improve it?

More and more search engine users are using the likes of Google, Yahoo, Bing, and even Facebook and TripAdvisor looking for local based businesses so what is Local SEO and how can you improve it? SEO is the all encompassing phrase to group all activities that contribute towards the overall search engine optimisation of your [...]

2018-09-13T11:33:23+00:00May 7th, 2018|Local SEO, SEO / Search Engine Optimisation|Comments Off on Local SEO, what is it and how can I improve it?

Google SEO and Bing SEO, is there a difference?

Be it online or offline any successful marketing campaign seeks to put the relevant message in-front of the relevant target market, yet many SEO consultants, marketeers and business owners alike seem to solely focus on Google SEO and ignore Bing and Yahoo. In ignoring Bing and Yahoo for SEO and PPC and focussing solely on [...]

2018-08-01T18:07:02+00:00April 7th, 2018|Search, SEO / Search Engine Optimisation|Comments Off on Google SEO and Bing SEO, is there a difference?

Google Quality Score & Pay-per-click Adwords

There’s no doubt that pay-per-click advertising with Google AdWords is one of the surest ways to raise brand awareness and acquire new customers quickly but unless you know what you are doing, paid search can be tricky, and if you’re making mistakes, it will cost you dearly so what is a good basis for Google [...]

2018-08-07T19:12:07+00:00March 10th, 2018|Content Marketing, PPC - Pay Per Click - Adwords, Search, SEO / Search Engine Optimisation|Comments Off on Google Quality Score & Pay-per-click Adwords

Has Content for Search Engine Optimisation / SEO changed over the years

Edible - SEO Liverpool Has Content for Search Engine Optimisation i.e. SEO changed over the years, just like our collective search habits have changed considerably in the last 15-20 years and is content marketing still King? SEO has grown from something only a few people practiced and even fewer knew about, never mind [...]

2018-08-07T19:06:29+00:00February 12th, 2018|Content Marketing, Search, SEO / Search Engine Optimisation|Comments Off on Has Content for Search Engine Optimisation / SEO changed over the years

How to get indexed by Baidu

How to get indexed by Baidu is a question you need answering if you are considering marketing your website to the domestic Chinese market. Luckily this post shows you how to get your website indexed on the chinese equivalent to Google. Whilst there are a number of other posts in our SEO Blog, on best practice, [...]

2018-09-04T16:44:11+00:00February 10th, 2018|Content Marketing, Search, SEO / Search Engine Optimisation|Comments Off on How to get indexed by Baidu

Trademarked Keywords, Edible Arrangements $209m suit with Google

While the use of trademarked keywords in pay-per-click marketing such as Google Adwords has largely been allowed by the courts, a suit alleging keyword infringement from Edible Arrangements has been filed against Google. The $209m law suit against Google was filed in a federal district court in Connecticut USA for trademark infringement and unfair competition and is [...]

2018-08-14T11:50:08+00:00February 10th, 2018|PPC - Pay Per Click - Adwords|Comments Off on Trademarked Keywords, Edible Arrangements $209m suit with Google

Answers to SEO Frequently Asked Questions, FAQs

There are many SEO Frequently Asked Questions covering many subjects and differing levels of knowledge but it is always worth remembering that Search Engine Optimisation is not a dark art only attainable to the professional SEO consultant. It is a subject open to most but like many other subjects of knowledge there are elements that [...]

2018-08-07T19:34:46+00:00December 12th, 2017|SEO / Search Engine Optimisation, SEO FAQ's|Comments Off on Answers to SEO Frequently Asked Questions, FAQs

Reserve with Google appointment booking from Search & Maps

Click on Image to see Reserve with Google in action In further Google My Business features and benefits, in December 2016 the Reserve with Google program was rolled out in the US in a trial that makes it possible to book appointments for health, beauty and fitness appointments right from the Google [...]

2018-08-07T19:49:13+00:00June 28th, 2017|Search, SEO / Search Engine Optimisation|Comments Off on Reserve with Google appointment booking from Search & Maps

Lessons in PR Disasters, Samsung Note 7 and VW Dieselgate

Looking at what Lessons in PR Disasters the modern marketings communications (MarCom) industry gives us, #dieselgate is the lesson that keeps on giving. There was an article on the BBC website last week by BBC Business Reporter Tim Bowler which focused on Volkswagen (VW) and Samsung's ability to defy apparent logic and bounce back from [...]

2018-08-28T18:07:18+00:00May 7th, 2017|Brand & Reputation Management, PR Disasters|Comments Off on Lessons in PR Disasters, Samsung Note 7 and VW Dieselgate