PPC Marketing

/PPC Marketing
PPC Marketing2018-09-05T17:15:48+00:00
  • google bing yahoo seo Liverpool
  • Local SEO & Mobile Search
  • Edible - SEO Liverpool
  • cheap versus affordable

All SEO should be affordable SEO

January 11th, 2019|Comments Off on All SEO should be affordable SEO

There is a world of difference between ‘cheap seo’ and ‘affordable SEO’ and never has the phrase ‘you get what you pay for’ rung so true. Being cheap generally infers that cost over quality [...]

Best Search Engines In The World 2018

September 24th, 2018|Comments Off on Best Search Engines In The World 2018

Is Google the best search engine? You maybe surprised but it does have competition and not just from Bing and whether Google is one of the best search engines for you, as a user [...]

  • Google Adwords PPC

Avoid common Google Adwords PPC mistakes

July 1st, 2018|Comments Off on Avoid common Google Adwords PPC mistakes

Learning how to avoid and look out for some of the common Google Adwords PPC mistakes can be all the difference between success and failure in your Google Pay-per-Click campaign. There is no substitute for [...]

  • SEO Liverpool - Google Quality Score

Google Quality Score & Pay-per-click Adwords

March 10th, 2018|Comments Off on Google Quality Score & Pay-per-click Adwords

There’s no doubt that pay-per-click advertising with Google AdWords is one of the surest ways to raise brand awareness and acquire new customers quickly but unless you know what you are doing, paid search can [...]

Google Adwords Campaign Management – PPC Marketing

Are you considering the use of a Pay Per Click / PPC Agency?

Whilst anyone can setup and manage a Google Adwords campaign there are a lot of areas for improvement that can drain your pay-per-click budget and have a knock on effect to the overall effectiveness of your PPC campaign success and it is our job to cut through the bullsh*t and work with you in a clear and transparent way to improve your Adwords campaign with Google, Bing, Facebook, Twitter etc.

The principles of SEO and PPC are heavily intertwined and improving website for PPC does impact positively on your SEO and vice-versa.

PPC Management isn’t a dark art or magic and with Edible only qualified marketeers and Google certified people (we dont employ account managers) will ever work with our clients.

As a PPC client it is your budget that is being wisely spent or squandered and whilst many Google Adwords resellers and agencies hide behind a curtain, some wont even let you see your costs-per-click, at Edible we consult, research, act and improve with you involved at every step of the way and as marketing professionals we apply the same ethos to PPC as we do SEO in that it’s no good targeting the wrong people with the right content or the right people with the wrong content as once you have paid for your keyword to be clicked you should be confident of getting a return on your investment. 

You dont need to know your CTR (Click-Through-Rate) from your CPC (Cost-per-Click) as we will explain what it all means, as any good and reputable SEO and PPC consultant should.


If your website doesn’t feature in the search engine results your business is invisible

Search Engine Optimization

If you don’t market your website and make your site visible to the target audience you may as well stay off the internet and bury your hand in the sand


Digital PR and Reputation Management

Online Reputation Management

Digital PR and Online Reputation Management to repair or reinforce your brand

PPC - Pay Per Click

Google, Facebook etc

PPC - Pay Per Click

PPC campaign management for small or large budgets for maximum ROI

Online Marketing

Content Creation to Content Management

Make your Brand Stand Out

Copy, Photography & Grpahics

Why Choose Us

      • No Sales or Account Managers – You will only ever talk to a PPC consultant / specialist
      • For PPC Liverpool, London, UK, or as far a field as China
      • Consultative sales and marketing approach to maximise return on investment
      • A holistic PPC marketing approach
      • Google Adwords, Yahoo, Bing, Facebook or Twitter ads and even PPC China or SEO Baidu
      • User driven content and keywords for maximum lead conversion
      • Appropriate Marketing strategies for your target market and industry
      • Ongoing support and In-house levels of service and accountability